BLACK LABEL began with three assumptions:
CITIES SEEK TO BE ATTRACTIVE & THRIVING PLACES
THE MARKET SEEKS TO GROW & UNCOVER NEW OPPORTUNITIES
INFRASTRUCTURE SEEKS TO SERVE & PROVIDE OPTIONS
These assumptions have been the focus of BLACK LABEL’s Co-Founder, Chris Coble, for more than twenty-three years. Mr. Coble has served in significant leadership positions within municipal, transit agency and private sector organizations with a defined goal: to bring together the best ideas for all three worlds to benefit. The culmination of Mr. Coble’s experience has created a unique perspective – that each of these three worlds, civic, market and infrastructure, want the very best from themselves and from the other two. It is well understood that when these three worlds work in alignment, the very best urban places are created.
CIVIC
places are created for people, not cars. Places are memorable and useful.
MARKET
places are in demand and have higher degrees of sustainability.
INFRASTRUCTURE
places are accessible by a myriad of choices.
The collaboration and coordination of these three worlds is superbly complex. They each have different goals and operational practices. They also have varying criteria and methods for evaluating themselves. The sources of capital provided to each are additionally restrictive. Finally, there are decades of tradition working against alignment. BLACK LABEL is designed for this environment. We believe it is through complex coordination that the best urban places are born.